PWM is the first product in the world based on pure magnetic fastening capable of creating bold and spectacular constructions. Prior to PWM such constructions could only be made using mechanical fixing systems. The patented magnetic circuit which is at the base of PWM has enabled a momentous leap in the exploitation of the energy of permanent magnets for the creation of three-dimensional structures. It’s also well-known that the only similar product existing before PWM (Roger’s Connection) was characterised by strength and performance far inferior to PWM.

PWM can be used as an instrument which is functional to the teaching of geometric and architectural drawing, architecture, interior design and scenic construction disciplines which are part of the study curriculum of the art institutes

:PWM can be used in an infinite number of ways
it's a play object, with an age target starting from 5 years;
it's a teaching aid (extremely useful for learning about descriptive geometry, magnetism, mathematics, chemistry etc.)
it's a useful tool for the study of mechanical, crystalline, and atomic-molecular structures etc.
it's a formidable aid for the simulation and study of architectural forms
it's an elegant decor element, ornamental and attractive
it's an excellent gift
it's a therapeutic tool